Tuesday, 4 November 2014

Royal Enfield posts 47 per cent sales growth

  • Royal Enfield has announced its sales figure for the month of October 2014. It was yet another successful month for Royal Enfield in terms of sales as the iconic Indian two-wheeler manufacturer sold 25,510 units last month. Royal Enfield had sold 17,306 units in the corresponding month last year which translates into a growth of an impressive 47 per cent with respect to sales.

  • Royal Enfield also hiked its export numbers as it exported 529 units in October 2014 with respect to 353 units in the same time period last year. But the most impressive figure for Royal Enfield is the year-to-date (YTB) number as it has sold 2,46,415 units till October 2014 which is a massive 75 per cent jump in terms of percentage growth.

  • In terms of events, November would be an event packed month for Royal Enfield as it will host the 2014 Rider Mania. The 2014 edition of Rider Mania will be held from November 21 to 23 at Vagator, Goa. The Rider Mania has to be among the most popular events to be held by Royal Enfield and over 5,000 riders are expected to attend the motorcycle festival.
  • In the international stage, Royal Enfield will be participating at the 2014 EICMA motorcycle show in Milan, Italy, Motorcycle Live 2014 at Birmingham, UK and Colombia Motorshow 2014. Apart from showcasing its entire range of motorcycles at the above mentioned shows Royal Enfield will also unveil its new range of apparel and accessories inspired by the despatch riders of the Great Wars.

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