Hyundai has unveiled a crossover truck called the Santa Cruz at the
ongoing Detroit motor show 2015. The Santa Cruz concept gives us a peek
at a potential production model that could cash in on the 'Crossover
Utility Vehicles' (CUVs) segment.
Hyundai Motor America chief executive Dave Zuchowski said, “We must
secure a greater share for our existing crossover products and develop
new products for emerging truck markets”. Hyundai intends the five-seat
Santa Cruz to appeal to 'millennialists'. Mark Dipko, director of
corporate planning said, “They are the second-biggest group of car
buyers. They live in (urban) areas but don't have space for a
traditional pick-up. They have tighter parking on streets and generally
more congestion. We call these buyers 'urban adventurers' and this car
satisfies their need for urban expression”.
The Santa Cruz is powered by a 190bhp 2.0-litre turbo diesel motor with an all-wheel-drive system.
For ease of access to the rear seats, the concept features suicide rear doors. The wheel arches, roof, and bed rails offer tie-down cleats for securing cargo. The cargo bed can expand or be reconfigured to accommodate longer cargo. An integrated, rigid tonneau cover that retracts when not-needed can be used to securely stow items in the rear bed area.
For ease of access to the rear seats, the concept features suicide rear doors. The wheel arches, roof, and bed rails offer tie-down cleats for securing cargo. The cargo bed can expand or be reconfigured to accommodate longer cargo. An integrated, rigid tonneau cover that retracts when not-needed can be used to securely stow items in the rear bed area.
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